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Our Formula

The Elegant Difference

Our products are more than 90% natural. While our mineral and plant extracts are generous, they are custom made by the best. We commission Mr. Attarwala to
create a healthy blend of pure concentrate for our line. The Attarwala family has
been making attars for over 160 years. Attar is the name given to the fragrant oils
made from extracts of flowers, herbs, and woods resins. The family name
'Attar'+'wala' means possessor of attar. The Attarwala family traces its roots to the
beautiful city of lakes, Udaipur, in the state of Rajasthan, India. This family has
been passed down through their generations.
The containers we use are made of PET (polyethylene terephthalate). It is most
commonly recycled and made into yarn, polyester clothing, and sweaters. We
intend to be as responsible as possible. Please, recycle this container! Due to its
ability to create the best barrier against oxygen and CO2, PET is also used in many food products to keep the products inside as fresh as possible. It also protects
against bacterial breakdown. We put the heavy honey-thick Russian Crown Rare
Amber Oil shampoo in a jar so that you can scoop out the 21/2 concentrate for
your needs.
The amber colored container acts as a ``sun block`` so that we can keep the nutrients
active. Our amber jars have UVA inhibitors that block the sun’s rays from
depleting the precious extracts. We have endeavored to be as responsible as
possible in order to provide the best products to you, our esteemed clients.